Layout of Front Office Department
LAYOUT OF FRONT OFFICE DEPARTMENT
Layout is the physical demarcation of the
sections of a department. A well-designed
layout should involve 'proper space utilization,
aimed at improving the efficiency and
control of the staff. The front desk should be
located at a prominent place in the lobby.
Many times in addition to the building
ambience, the main entrance and approach
play a very important role in the selection of
hotel for a guest. When a guest enters a hotel,
it is the entrance and thereafter the lobby,
which is subjected to scrutiny. The main
entrance must be identifiable and directly lead
to lobby of the hotel. Care should be taken that
the main entrance is able to accommodate the
guests of the hotel who may come by a car or
taxi or coach. To complicate the situation, a
number of guests may arrive by several modes
of transport at the same time. As a general rule
the driveway in front of the lobby entrance
should be at least 18 feet wide so as to allow
at least two cars to pass easily. Sufficient
height clearance to allow coaches loaded with
luggage on top should also be given
consideration. A minimum of 16 feet high
clearance from road should be allowed.
Another important point to be considered is
the number of steps for entrance into the lobby
area, as generally a raised entrance approach
by steps is used. To avoid the problem of
carrying of luggage through steps it is
advisable to have separate luggage entrance
in the form of a ramp starting from driveway
to the main entrance. The ramp should not be
very steep. The recommended inclination with
road of the ramp for luggage trolleys and
wheelchair is 1:10 as most convenient.
Figure shows the layout of the front office department below
Lobby
A lobby is an area furnished with seating
arrangements and is a meeting place common
to all hotel guests whether residents or not,
located immediately upon entry into the hotel
building. The front office is strategically
located in the lobby area.
Hotels spend considerable funds and efforts
to make the lobby aesthetically appealing and
rationally convenient. The atmosphere, décor,
and the staff are suggestive of what the guest
is going to get on his visit to the hotel. Size of
the lobby depends upon the size and type of
hotel. The systems used, such as manual,
mechanical or automatic, will also be important
while deciding the size of the lobby.
Lobby shall be spaciously designed, of course
without wasting any valuable space. The
pillars should be avoided as they may obstruct
the view and may create problem in the
movement. If pillars are to be used to give
support to superimposed floors, then they
may be made multifunctional by arranging
service ducts through them. Also they may
be used for display of items such as jewellery
and other small but expensive items.
Lobby of the hotel includes the general
circulation and waiting area which leads to
check-in, information, and the cashiers'
counter and also to the bell desk, travel desk,
hospitality desk, GRE desk, lobby manager's
desk, elevators, cloak rooms, etc. Within this
area there also may be a shopping arcade, a
coffee shop, etc. As the lobby usually serves
as a meeting or gathering area for guests and
their visitors and is the most common area it
should be well planned, designed and
furnished so as to give all a first and best last
impression. The reception desk which is
located in the lobby should be so located that
it has open view of the entrance, exits,
elevators, shops, etc. so as to oversee activities
in the areas and if possible, the dining area.
Another important point is that in addition to
the entry from the porch or drive-in, there
must be an entrance to lobby from the car
parking area which is usually in the basement.
Color of distemper used must be in
harmony with the color of reception counter
or furniture. Ceiling of the lobby and its height
is also important. It should give the
impression of spaciousness. As far as possible,
maximum utilization of natural light and air
should be done for lobby planning. The ceiling
of the lobby may be made the focal point of
the lobby. The design and shape of lobby such
as flat or dome shape should also match the
architectural theme of the hotel.
The Reception Counter
The reception counter which is located in the
lobby is where the various activities connected
with guests such as check-in, information,
check-out, mail handling, luggage handling,
bill settlement, etc. are handled from; as such
the reception counter must be fully functional
and operational and well planned.
The following points are important:
Size:
Basically size depends upon the size and
systems used by the hotel. For a large hotel
using automatic system, the size may be small
while for a small hotel on Whitney rack system
or manual system, the size may be comparatively big.
Shape:
Another important factor is that the
counter should be designed matching with the
shape of the lobby. For example, L-shape,
straight shape, curved shape or circular shape.
Circular or semi-circular shape provides an
effective service to more guests and appears
more modern and innovative but since guests
will approach the front desk from all angles,
more staff is needed. In a straight shape, fewer
staff is needed, but fewer guests can be served
at the same time. Nowadays, the concept of
desk less environment is prevalent in most of
the hotels.
Dimension:
Usually the counter dimensions
are: Height between 38 inches and 42 inches;
width is 30 inches approximately and the
length depending on various factors such as
size of lobby, type of hotel, business profile of
the hotel and the systems used, etc.
Material used for making the counter varies
from wood and cement to concrete with
finishing of laminated surfaces, stone, marble,
granite, etc. depending upon various factors
such as cost and design, etc.
Apart from the front desk, other counter
and offices which are located in the lobby of a
large hotel are lobby manager's desk,
concierge desk, bell desk, travel desk, GRE
desk, etc. and right behind the counter the
reservation area, safe deposit lockers, bills
section, telephone exchange may be situated.
Reservation Section
The location of the reservation section
depends upon the size of hotel and the volume
of business of the hotel. In a very small hotel,
the functions of reservations can be performed
by the front desk staff since the volume of
reservation is less. In a large hotel, a separate
section is needed since the job of reservation
involves a lot of paperwork and generally
does not involve direct contact with the guest.
It should ideally be located behind the
reception counter and there should be direct
access of reception staff to this area through a
door, preferably a swing door.
The reservation section of a large hotel is
headed by the reservation manager who is
assisted by reservation assistants/clerks. The
size of the reservation section shall vary
according to the size of the hotel, and also the
systems used. A large hotel with automated
reservation system will require a smaller area
as compared to a hotel operating on manual
or semi-automated system. However, the
basic requirements will remain the same.
Proper storage place in the form of filing racks,
cabinets, etc. should be there for storing
stationery and reference materials such as
reservation form, reservation slips, files for
various categories of guests such as
companies, travel agents, airlines, etc. who
provide business to the hotel very frequently.
Principle of motion study must be kept in
mind while planning the layout of the
reservation section.
Bell Desk
The bell desk is located very close to the main
entrance of the hotel.
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